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How Can I Find a Reputable Person Who Buys Houses As-Is?

Posted On Tuesday, 24 May 2022 21:24
How Can I Find a Reputable Person Who Buys Houses As-Is?

As flipping houses has become more and more popular on television, an entire industry has grown around buying houses as is. You’ve seen the We Buy Houses signs around town and online. You might even get the postcards in your mailbox or the text messages that don’t seem to quit.

The advertisers fall into three broad categories:

  • National Lead Generation Engines
  • Wholesalers
  • Local Cash Home Buyers

National Lead Generation Engines

Many of those who are advertising to buy houses aren’t buyers at all. Instead, they are lead generation companies who take your information and sell it to local investors who will contact you. When you call, you’ll likely speak to someone out of state. They take your information and sell it to one of their franchisees, who often wholesale the lead to actual cash buyers.

There are other numerous lead generators advertising online. Rather than contacting a middleman who sells your information as a lead, it’s beneficial to search for a local company or individual who has the resources to buy your house with cash. Since the actual cash buyers don’t have to pay a wholesaler, they can pay you more by purchasing your house directly.

So how do you know if you are contacting a national lead generator, a wholesaler, or an actual cash buyer to sell your house? 

Do your research online. Any legitimate cash buyer should have a website describing what they do and who they are.

Wholesalers

Wholesaler websites often look similar to one another. They talk about all the houses they buy, but they won’t have detailed information about their current projects, before and after photos, or any Google reviews. They will have testimonials on their site, but anyone can manufacture testimonials on a website.

Selling a house is a big decision, so dig deeper than just a website. 

When you search for their business, how many Google reviews do they have? Are they members of the Better Business Bureau and do they have any reviews there? If not, they might not be legitimate.

Wholesalers typically don’t have information about their current projects because they don’t have any projects. They are in the business of marketing, negotiating, and selling contracts. They don’t have a construction company that is going to add value to your house. 

If you suspect the individual is a wholesaler, keep looking online until you find an actual cash buyer so you aren’t giving away your equity. 

You will probably sell your house for the best price if you bypass the middlemen wholesalers and go straight to the cash buyers who are going to add legitimate value to your house through a remodel.

Local Cash Buyers

You find them by searching for “people who will buy my house fast”, “sell my house fast”, or “we buy houses”. Don’t be afraid to go to page two of the search results, because the national lead generators have paid top dollar to Google to get at the top of page one as a sponsored advertisement. Your best local buyers might be on page two of the search results. 

Look through the website for the following:

  • Evidence of being local
  • Photos of recent construction projects
  • Links to their Better Business Bureau® page
  • Legitimate Google reviews

 

When you do find a prospective buyer and call them, ask them what they plan to do when you sell your house to them. If they are vague, press them on whether they will add value through construction, sell your contract, or just use the house as a cheap rental without investing anything into it. It might not matter to you if they are a shady landlord who won’t invest anything in your house.

You don’t want to give up equity to a middleman, and you also don’t want to tie up your property on a contract with a suspect buyer who doesn’t have the cash to close.

For most sellers, the house isn’t just a house. It’s a family home, and it’s important that the new owner invests in it so it continues to be a place where families raise their children. Find a local cash home buyer who will transform your older house into a home that families can enjoy for years to come. You might have to search a little harder to find them, but we believe it will be worth it.

Author: 

mattlavinder avatar 1568840646Matt Lavinder is the founder and president of New Again Houses, a national real estate development franchise system that empowers franchise owners with technology, support, and access to capital. New Again Houses has been ranked among the top emerging franchises in the country by Entrepreneur and Franchise Business Review. 

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