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When Does 25 Equal 41?

Women in Real Estate
Written by Posted On Monday, 25 November 2024 00:00
When Does 25 Equal 41? Image by jcomp on Freepik

This isn’t some kind of new math, it’s much more a reality of the mortgage industry. So, what do I mean by saying when does 25 equal 41? Simple, there are about 25 days left from today (November 20th) to produce a loan that will close in 2024. Where does the 41 come into play? There are 41 days left until January 2nd, 2025, is the first business day of the year. How does this math work? Let me show you:

  1. If you aren’t willing to push hard to put together a deal that needs to close by the end of the year, you aren’t likely willing to work through all the parties and excuses to take time off when it’s full-on holiday season!
  2. If you aren’t prepared with a plan to maximize your efforts and leverage your abilities to get things done by the end of the year, then you are likely just another originator that looks like every other milk toast, two or three deal a month originator, just coasting through the end of the year finding excuses not to succeed.
  3. If you aren’t sharing a positive message with the people in your market and in your database about how there is still time to close by the end of the year, and to compete in a market with limited competition for homes that sellers would love to sell, then you aren’t going to differentiate yourself from anyone else, so you will be just like everyone else!
  4. If you are sharing, your message will likely resonate with the people and referral partners in your market so it will differentiate you enough that you might just establish opportunities and relationships that may very well carry you well beyond these last 25 days of 2024 production into 2025!
  5. Last but certainly not least, pushing hard for those last 25 days will earn you an audience with those still working those last 16 days that might just want to call YOU to see how you might work together to make 2025 all it can be?

If you won’t work hard the next 25 days, you might as well go on vacation and come back January 2nd! So how does 25 equal 41? Simple, you work the 25 and earn the right to be called on for the entire 41 days. Don’t work them, and we all know that 0+0=0. If you need a plan, it’s This email address is being protected from spambots. You need JavaScript enabled to view it.

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Michael White

After 18 years working in all phases of mortgage originations, Mike left day to day originations to start his consulting and coaching company. Now, more than 18+ years later, Mike is working with clients across the country in all markets, big and small, that have generated more than three billion dollars in loan originations within a year.

Mike teaches a system that is focused on time management, action planning, marketing a message, and creating value for both clients and referral sources alike. Quite simply, providing more value leads to more opportunities, more income, less time, and a systematic approach that begs to be duplicated.

 

By breaking down individual aspects of the mortgage business and providing a step by step approach to creating a consistent flow of opportunities that can lead to a highly successful mortgage practice. That is why people who incorporate these strategies out produce the national averages by almost 3 to 1!

Fundamentals and simple strategies provide day to day activities that help provide a “scheduled success” philosophy. It’s all about identifying, targeting, and establishing profitable referral relationships using exceptional value to keep you in the center of your own referral triangle. 

 

https://www.imtcoaching.com/

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